Lifestyle Pornography, Part 2

dogs1My wife, Denise, is considering adopting a dog from one of our local Austin pet shelters. There are a few complications (which I won’t go into here) that delay her decision until the beginning of the coming year. In the meantime, she likes to look at the many pictures of available dogs from the pet shelter website. She’ll be sitting on our living room couch, computer tablet in her lap, and she’ll exclaim out loud to no one in particular: “I want to get a dog!” If I happen to be within earshot, I’ll look at her and she’ll nod affirmatively as I say to her: “You’re looking at pictures of doggie porn again, aren’t you?”

Our shared understanding of the term does not refer to dogs being pictured in sex acts. Rather, we’re using the term porn generically to refer to images that entice a viewer’s psyche. I want that. I need that! Now!! The root definition of pornography: a graphic image intended to stimulate immediate emotional or erotic response.

If you are a dog lover, like my wife, images of cute dogs needing a home can tug at your very soul. Similarly, there are other types of images, plentiful in our society, that encourage and entice and tug at the hearts of their beholders. These are the images of lifestyle porn, intended to turn you and me on to materialistic living. These images, incredibly more pervasive than we realize, invade our psyches via television, movies, magazines, billboards, and the Internet.

Images of luxurious homes, expensive cars, and sleek household appliances are lifted up as possession norms in consumer society. We’re used to that. Pay closer attention, however, to certain movies and TV shows where the images of lifestyle porn proliferate and you’ll see art imitating life. Inequality in the US outpaces that of all other developed nations. Pastor Ben Dueholm has written an excellent article, “Pulp Inequality,” that details the effects of extreme inequality upon what the entertainment industry produces. He calls today’s manifestation of the classic rags-to-riches genre more “garish, random, and humiliating” than their predecessors – reflecting the much steeper climb to the top in today’s America of diminishing economic mobility.

In similar voice, author Heather Havrilesky rips the blockbuster book and movie Fifty Shades of Grey as a materialistic fantasy of “quasi-human bondage.” Her article “Fifty Shades of Late Capitalism” deems the erotic sex for which the book franchise is famous as boring as the unceasing parade of showcased luxury brands in the movie: Cartier, Cristal, Omega, iPad, iPod, Audi, Gucci. Ho-hum. We meet female protagonist Anastasia Steele as a naïve middle-class college grad, and see her evolve into a pampered aristocrat. Does it even matter how the film’s male protagonist Christian Grey made his billions? No, the main point is that he has unlimited resources and can do whatever he desires – sexually and otherwise, while hardly having to work. The American Dream, version.2015.

caddy man.jpeg

Actor Neal McDonough as The Caddy Man

Sex and the CityThe Bachelor and The Bachelorette are likewise berated for their depictions of lifestyle porn by authors like Arthur Chu; his article in The Daily Beast is honest and insightful. The Caddy Man (my blog article linked here), introduced in a 2014 Cadillac ELR commercial, articulates and exemplifies the concept of lifestyle porn better than anyone else. In response to him, and others, I will continue to ask the befitting question that fuels this blog: How much is enough?

In a capitalist society, seeing that my neighbor is doing better than me financially and materially can serve to motivate me. I can work harder, longer, and smarter to achieve what I desire. Economic mobility, although not what it used to be in the US, still avails its blessings to a select group of achievers. Alternatively – and this is radically against the grain – I can choose to be content with what I have and not strive for more.

People are free, for the most part, to chase their dreams in this society – whether their dreams be idealistic, materialistic, noble, or delusionary. Dreams consist of images; there is no imagination without images. Consumer society is predicated on the fact that people will strive for more and more; it’s for this very reason that consumer society provides many blessings and continually reboots modernization. There is a dark side to consumer society, however, and the images of lifestyle porn can inhibit our imagination, because these are predicated on the idea that what we are and what we have are not good enough.

Where do we find the images that let us ponder the reality that what we are and what we have are good enough?

 

 

 

This blog and website are representative of the views expressed in my book Just a Little Bit More: The Culture of Excess and the Fate of the Common Good. JaLBM, distributed by ACTA Publications (Chicago), is available on Amazon as a paperback and an ebook. It’s also available on Nook and iBooks/iTunes, and at the website of Blue Ocotillo Publishing.

isbn 9780991532827

If you’re a member of a faith community – Christian, Jewish, Muslim, Buddhist, or other – consider a book study series of Just a Little Bit More. The full-length book (257 pgs.) is intended for engaged readers, whereas the Summary Version and Study Guide (52 pgs.) is intended for readers desiring a quick overview of the work. Readers of both books can join together for study, conversation, and subsequent action in support of the common good.

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4 Comments

Filed under Commentary

4 responses to “Lifestyle Pornography, Part 2

  1. Tim, Very powerful. Keep it up! Arlin.

  2. Rev, get the lady a dog! Then you will know “enough”. Until it’s time for shots, house training, food purchasing, dog walking, yard clean up, late night barking, furniture chewing, garden digging, hair shedding, and all the wonderful things owning a dog brings………..did I mention all enduring love? Get the lady a dog!

  3. Jud Smith

    I love dogs. I love horses. I even love cats. I had two dogs which meant something to me growing up as well as two gorgeous, albeit independent cats. I rode and wrangled horses into my late teens. Despite all of these intimate encounters with animals I love, I have no desire to “own” or adopt another one. And not just because of the negatives mentioned by “Deuceslimited” above, but because I have enough.

    While I don’t think we will ever totally agree on the evils of capitalism or a society which promotes the concept that if you work hard and persevere you can achieve your dreams, I am willing to acknowledge that sometimes enough is just enough. But I have a question, if your a relative passed away and left you a lottery ticket which ended up being worth $200 million, after taxes, what would you do? Would you give it all to charities and continue to be the pastor at SJSJ, life as usual? Give it all to charity except for the estimated $ 17,000.00 it costs to raise a dog from pup to death? Would you possibly look at that Caddy or that boat or that vacation home in Colorado or that new set of golf clubs or your own publishing company? What would you do? I don’t need to know all the details, just the broad strokes. But I would like to know if you would invest in that “doggie porn” filter for Denise’s computer.

    • Jud – I love my current set of sticks that are more than 10 years old, Cleveland TA3s. I’ve had good success with them and will not be changing them out any time soon. A Caddy or boat wouldn’t happen. I’m probably more akin to Sam Walton who continued to drive a ’75 Chevy even as he became the richest American in 1985. Our son-in-law and daughter have a boat – bless them for taking care of it and inviting us out for the occasional stroll on the river.
      Vacation home in Colorado, yes. And you know why: the Texas summers are too dang hot! Denise and I have a special place in our souls for Colorado. We have friends there and simply are invigorated by the mountains.
      And yes, I’d spend some time investigating in order to find the best charity works to support. And I’d keep writing and publishing.
      As for the dog situation – I got a feeling Denise will be making her move pretty soon. Filters be damned!

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